Purpose of Music Promo Video

The purpose of a music promo video is to create a short music video that accompanies a piece of music or song, which we have done. The music video can be used in an advert to raise its profile to appeal to as many people as possible. the more people who see the advertisement the better because if they liked it hopefully they will pass on the name of our music video through word of mouth to friends and family, which will help advertisement of the music video at no extra costs. By increasing the number of people seeing the advertisement you are potentially increasing the audiences and customers for the music video, which will work in our favour. The key purpose is to successfully advertise the video with the result that people will actually go out and purchase the product, which is one way of measuring the music videos success.